Virgin Mobile USA falls into non-compliance on NYSE, plans to get back on track
[Via mocoNews]
With acquisitions frequently come layoffs, and Virgin Mobile's submitting to that ages-old tradition today by announcing a workforce reduction of 45 folks in its New Jersey and California offices -- a total of about 10 percent of its 400-strong team. With the closure of the company's Helio buy, it makes sense that there'd be some redundancy, and indeed, the company cites Helio along with its transition to an IBM-contracted IT infrastructure as the justification for the layoffs. The move comes despite Virgin Mobile USA having post a strong quarter, so while Virgin appears to be in solid shape, they're making like most of corporate America and battening the hatches for a presumably brutal '09.
Hey, who says everyone loses during tough times? After Virgin Mobile USA crawled through a miserable Q2, things are looking up for the recent acquirer of Helio. The outfit reported 821,491 gross additions to its subscriber list, which marks a respectable 8% year-over-year increase. Furthermore, the company somehow managed to amass a Q3 net profit of $4.1 million, which contrasts starkly with the $7.4 million loss that it posted a year ago. The only down news of the day was that its average revenue per user in the third quarter fell 2% from a year earlier to $20.19, but given that its Q4 forecast shows it notching a revenue increase from 6% to 9%, we suppose it's all good in the neighborhood.
So, you like talkin', do you? What's that? Not a fan of contracts? Looks like MetroPCS may just have something right down your alley with the new Unlimited Nationwide plan. Said plan enables subscribers to chat in an unlimited fashion in over 300 cities in the contiguous United States without any contract whatsoever, and best of all, the expanded network will be included at no additional charge in the carrier's current $45 and $50 service plans. For those on cheaper qualified plans, the luxury can be added for $5 per month. Interested? The go-live date is November 10th.
Cricket Communications is well known for offering contract-less / prepaid options for wireless users who'd rather not be shackled down by any given carrier, and today we're checking out yet another option for those still not satisfied by current offerings. The PAYGo service, which is being launched initially in Cincinnati / Dayton, Savannah / Hilton Head and Houston, offers customers the ability to pay for three varying levels of usage on a per-day basis. The Cricket EZ, UTStarcom CDM7126 and Samsung MyShot can be activated on the plan, which only charges you for days you make or receive calls / text messages. For $1 per day, subscribers get unlimited local calling along with voicemail, caller ID and three-way calling, while the $2 per day plan adds unlimited text / picture messaging; the $3 / day plan throws in limited US long distance, international texting to 100+ nations and mobile web / directory assistance.
We'll be honest -- we weren't all that jazzed about Cricket's unlimited video clip service at $5 per month, but this is something we can get into. The animalistic carrier has just launched an unlimited mobile broadband package in several Texas cities, Las Vegas, Oklahoma City and St. Louis (all of its other cities will get gifted by year's end) which users can tap into for just $40 / month. Interestingly, the company is actually encouraging consumers to really take advantage of that "unlimited" bit, noting that it is aiming to put EV-DO (read: broadband) into the hands of lower-income (or budget-minded) citizens that can't afford to be strapped down by a contract. Of note, there are two big limitations: you can't use the service to make VoIP calls, and you can't run a server. Fair enough, Cricket!
This is one of those classic tales of joy and sorrow -- a tale of a phone that could've been Helio's undisputed flagship model of the year, a phone that could've saved the scrappy little MVNO from Virgin Mobile's gaping maw (alright, it couldn't have even come close to doing that, but we're running with it for the drama factor). On the high side, we've now heard confirmation straight from the source that the Ocean 2 is, in fact, a real device, but the problem is that it won't be coming out until next year because they "want to put it out when it's the best it can be." It's sure looking just about the "best it can be" from the videos we've seen recently -- and frankly, we think they should just throw this out there while kicking off development on an Ocean 3 ASAP -- but it looks like the decision's already been made, and we all know there's no such thing as moving a release date forward.





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